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"BrandRepublic: BBDO, Ogilvy retain hold on Maxis brief" |
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Friday, 20 April 2007 02:43 |
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KUALA LUMPUR - BBDO and Ogilvy & Mather have retained their places on the RM200 million (US$60 million) Maxis account...
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BrandRepublic: Proton hands integrated account to McCann |
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Friday, 20 April 2007 02:36 |
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KUALA LUMPUR - Malaysian carmaker Proton has awarded its estimated RM20 million (US$5.8 million) integrated communications business to McCann Worldgroup...
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TheStar: Advertising revenue grows 8.3% in first quarter |
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Friday, 20 April 2007 02:31 |
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PETALING JAYA: Advertising expenditure (adex) in Malaysia grew 8.3% year-on-year in the first quarter of 2007 compared with the previous corresponding period...
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BrandRepublic: Perspective... Maxis pitch fiasco underlines faults in process |
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Thursday, 19 April 2007 02:31 |
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"Pitches marked by sensationalism, intrigue and political motivations are occupational hazards..."
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BrandRepublic: Chong leaves M&C KL in good shape |
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Thursday, 19 April 2007 02:29 |
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"KUALA LUMPUR - M&C Saatchi Malaysia general manager TH Chong, who helped found the agency when it launched four years ago..."
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BrandRepublic: Rifaie strengthens Publicis Malaysia |
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Thursday, 19 April 2007 02:27 |
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"KUALA LUMPUR - Publicis Malaysia has announced a trio of new hires, following the arrival of new chief executive Shukri Rifaie..."
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BangkokPost: KFC goes regional in bid to push sales |
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Thursday, 19 April 2007 02:24 |
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"Hot and spicy fried chicken and a cup of tuna corn salad may not be on the average Isan menu, but the fast-food chain KFC hopes to change that through a new approach targeting the Northeast..."
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BrandRepublic: Sentosa calls pitch for casino creative |
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Thursday, 19 April 2007 02:23 |
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"SINGAPORE - Resorts World at Sentosa (RWS), a S$5.2 billion (US$3.4 billion) casino being built by Genting International and Star Cruises..."
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Forbes: Carlsberg Malaysia to launch new brands this year |
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Thursday, 19 April 2007 02:18 |
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"KUALA LUMPUR - Carlsberg Brewery Malaysia Bhd aims to embark on an aggressive strategy to boost its brands, which may include the launch of several new products this year..."
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BrandRepublic: DiGi Prepaid woos youth as MTV tie-up ends |
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Thursday, 19 April 2007 02:15 |
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"KUALA LUMPUR - DiGi, Malaysia's fastest-growing mobile phone operator, has launched a campaign to build on its strong ties with youth..."
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