The most anticipated AirAsia flight from Perth to KL, two years in the waiting, will finally be happening in May, when Virgin Group's Sir Richard Branson will at last cross-dress as a female flight attendant after losing a wager with AirAsia.

The Association of Accredited Advertising Agents (4As) of Malaysia is set to embark on a fresh journey under the stewardship of Dato Johnny Mun, the newly elected president.

Malaysia's strong telco contender, U Mobile has partnered with SAS Malaysia, a leader in business analytics services, in a visionary bid to better understand its customers' behaviour and make more informed business decisions thereafter.

Nando's has taken the exercise of brand and customer engagement to a whole new level with its PERi-PERi Hot Ride, which, quite literally, will drive business to all selected stores in the Klang Valley.

With the surge of WiFi-enabled digital cameras in the market and the resultant stiff competition amongst manufacturers, a trend has emerged in the Southeast Asian market: reduced prices.

The agency may be small and relatively new, compared to the creative big guns but BW Creatives knows just how to make a gripping mark in the ever competitive advertising field.

Cerebos Malaysia's Vice President and General Manager, Koh Joo Siang spoke to ADOIMAGAZINE.COM about the recently launched Brand's 'Take the Lead' campaign and shared his insights about the initiative.

Datuk Yvonne Chia, Hong Leong Bank Berhad's (HLBB) Group Managing Director and Chief Executive Officer, announced that she will be retiring from her posts effective June 30 this year.

At last Thursday's AGM for the International Advertising Association (IAA) Malaysia Chapter, a new Exco was voted in for the coming year:

Leading health supplement drink, Brand's recently launched its new campaign, the Brand's Take the Lead campaign, which can be seen as a brand engagement initiative, prompting Malaysians to associate the brand with a robust lifestyle.