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|Celcom Introduces Malaysia’s First Unlimited Twitter SMS Service!|
|Friday, 01 January 2010 12:50|
Living up to its stand of Got X, Got Life, Xpax unveiled another breakthrough for its customers with its latest introduction of Xpax’s Unlimited Twitter via SMS service. The first of its kind in Malaysia, this Twitter SMS service enables users to follow, receive, or post unlimited Twitter messages, also known as “tweets”, from any mobile device with basic SMS capability for only RM1 per week. The weekly subscription service allows customers to interact with friends on Twitter at anytime from anywhere without needing to download applications using GPRS or 3G.
Celcom's Senior Vice President of Marketing, Encik Zalman Aefendy Zainal Abidin said, "Being a brand exclusively for youths, Xpax believes in making innovation and technology available for everyone., In this case, we are providing a unique service that will meet the needs of our young customers in an ever-evolving mobile lifestyle and culture. We reach out to all, and not just those with access to smart phones.”
“Xpax recognizes the impact and importance of instant mobile connectivity in today's fast-paced environment, and we are very much attuned to what youths want both online and offline. With the Twitter via SMS service in place, our customers who own even the most basic mobile phone will be able to enjoy social networking and micro-blogging on the go," he continued.
In addition to that, the introduction of the Twitter SMS service is in sequence with Xpax’s recent introduction of Facebook SMS in September 2009, where customers are given access to their mobile Facebook accounts to send and receive messages, update their Facebook status, receive and give comments, write wall posts, receive and give pokes, and all other relevant Facebook applications using the same subscription fees and process.
To subscribe for Twitter via SMS, customers with a Twitter account would simply need to type “T” and send to 29800. To start posting or to follow tweets, customers would need to visit Channel X at http://www.channelx.com.my and look for the Twitter SMS link to receive a confirmation code for one time authorization.