BBDO announced today the appointment of Ronald Ng to Chief Creative Officer for BBDO/Proximity Singapore.  Mr. Ng was most recently an EVP and Executive Creative Director with BBDO New York.  He will relocate to Singapore in August.

Jean-Paul Burge, CEO BBDO/Proximity Singapore and President SEA, said of the hire, "We set out to find the best creative leader that we could for the Singapore office.  Ronald was our first choice from the start; someone who brings with him not only bags of experience, but also enormous creative muscle and the rare ability to manage a large creative
department. This move reinforces our commitment to leveraging the BBDO network to ensure we are retaining an unfair share of the world's most exceptional talent and producing world class work for our clients.  It also signifies the growing importance of Singapore, and the region as a whole."

Ng brings to his new role almost 20 years advertising experience, the last eight of which
have been with BBDO.  Most recently, he was an Executive Creative Director at BBDO
New York where he was involved with a number of high-profile account wins including
Johnson & Johnson Baby and Orbitz.  He also worked on Monster.com, Hyatt and the
Ad Council.  Prior to joining BBDO New York, Ng was Chief Creative Officer at BBDO/
Proximity Malaysia.  Under his leadership, the agency produced the world¹s most awarded
print campaign in 2009 (for Jeep) and was ranked #15 in the world in The Gunn Report for
creativity.

David Lubars, Chairman and Chief Creative Officer of BBDO North America and the person
to whom Ng reported while in New York, remarked, "Ronald is one of BBDO’s great global

talents.  His talent, passion and skill sets have helped us pave the way forward for our
clients."

Danny Searle current Chairman and Chief Creative Officer of BBDO/Proximity Singapore,
will remain as Chairman of the office, but will take on the additional role of Vice Chairman
of BBDO Asia.  Searle will work across regional clients in developing cross border creative
work. Searle, who has been in Singapore since 2007, has been responsible for several new
business wins in Singapore and beyond, and is directly responsible for the creative output of
various BBDO regional clients.

Chris Thomas, Chairman and CEO of BBDO Asia, Middle East & Africa commented, "As we
have expanded in the region, Danny has been increasingly helpful to me on regional and
global assignments.  In particular, he has driven the creative WorkOut as a fantastic way of
developing high impact ideas that work across markets and media. This change recognizes
the increasingly important role he has been playing for BBDO and Proximity.  Ronald is a
huge talent and from the day we moved him to New York, I knew we would want him back in
Asia again."

Said Ng, "The opportunity to move within the BBDO network and work with talent like David
Lubars is both invaluable and amazing.  I am humbled by this next calling in a region I love
so much."